Amplifies transformation into a connected sports technology company built around Watch, play, learn commercial strategy
Connected establishes a shared ecosystem connecting Slinger, PlaySight Interactive, GAMEFACE.AI and Foundation Tennis
BALTIMORE, MARYLAND, May 16, 2022 (GLOBE NEWSWIRE) — Slinger Bag Inc. (“Slinger” or “Company”) ( CNXA) today announced the transformation of Slinger into Connexa Sports Technologies Inc.. (“Connexa Sports”), a connected sports technology company comprising Slinger, PlaySight Interactive, Ltd. (“PlaySight”) GAMEFACE.AI and Foundation Sports Systems, LLC (“Foundation Tennis”). As part of this transformation, Slinger was domiciled from Nevada to Delaware and, effective May 16, 2022, changed its name from Bag Slinger Inc. at Connected Sports Technologies Inc.. With its portfolio of companies and over one million users on its combined platform, Connexa Sports (www.connexasports.com) is building a leading connected consumer brand in sports. The company is also updating its ticker symbol on the OTCQB to “CNXA”.
“I am delighted today to introduce our new corporate identity and associated operating structure,” said Mike Ballardie, CEO of Connexa Sports. “This positions us to take advantage of the growth opportunity in the sports technology market, and more specifically in our initial core verticals of racquet sports, baseball, softball and cricket. users in our ecosystem, Connexa allows us to develop this consumer base and offer them the products, services, content and data they are looking for, specific to their sport.
Powered by the integration and adoption of automated video, 5G, AI, big data, OTT content and performance analytics in sports, Connexa Sports is focused on making facilities “smart” sports through its connected camera and AI technology, while connecting consumers to their sport with disruptive products and immersive analytics, training and gaming experiences.
- LOOK: Led by PlaySight’s automated production, live streaming of practices, matches, lessons and tournaments, OTT capabilities and content for fan engagement, digital marketing, betting, data and service providers media.
- TO PLAY: Reinvent the sport with the Slinger app’s tiered subscription services and range of Slinger Bag ball launchers, including performance analysis and sport-specific recommendations. Powered by state-of-the-art disruptive equipment and a team of respected global ambassadors, plus facility- and club-level engagement through Foundation Tennis, all available to convert into Slinger App users and Slinger Bag customers.
- LEARN: AI and training insights from GAMEFACE.AI, with content curated to inform, motivate and deliver sport enhancement and enjoyment across all technologies and products in the Connexa ecosystem and associated Slinger Bag launchers for a complete training experience.
With over $50 million invested to date in proprietary artificial intelligence, automated video and performance technology, Connexa Sports has the capabilities to provide products and services for key growth areas in sports, media , data and content to youth sports, and across its key verticals. :
- Tennis, with 21 million active players in the United States alone,1 is one of the fastest growing participation sports with a 22% year-over-year increase from ’20 to ’212.
- Pickleball, the fastest growing sport in the United States (40% YoY increase)3.
- Padel, with more than 12 million global players4.
- Baseball and softball, with a total of 65 million players5.
- Cricket, with 300 million players worldwide6.
“Collaborative product development across portfolio brands is already driving innovation across our sports verticals. As we deepen our offering in tennis, we will seek to replicate the connected sports platform model and enter new vertical markets by bringing cutting edge innovations to players and fans making their sport more accessible and affordable. , while building the necessary infrastructure for the sport. organizations, media companies and betting platforms to provide richer data and information and a better experience for their customers,” concluded Ballardie.
Additional revenue will be generated by the PlaySight and Foundation Tennis brands beyond the Watch, Play, Learn strategy. PlaySight will continue to develop software-enabled automated video capture products for other team sports, such as basketball, soccer and ice hockey, through its established footprint in more than 30 sports. Foundation Tennis will also continue to sell its club and facilities management SaaS platform, which includes reservations, point of sale through its platform partnership with Square, and social and community features, in the Sports Marketplace. of racket. The Foundation Tennis platform opens up access for its members to convert within our Watch, Play, Learn business activities, while providing an ancillary recurring revenue stream.
To learn more, please visit www.connexasports.com.
About Connected Sport techniques:
Connexa Sports Technologies is a leading connected sports company providing products, technologies and services in the Watch, Play, Learn and subscription-as-a-service sports businesses. Digital disruption is reshaping the way sports are enjoyed, consumed and monetized, and Connexa is well positioned to capitalize on this with its portfolio of brands: Slinger, PlaySight Interactive, GAMEFACE.AI and Foundation Tennis.
With over one million users on its platform, Connexa’s mission is to reinvent sports through technological innovation and an unwavering focus for today’s sports consumer.
Forward-looking statements: This press release contains certain forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934 and the Private Securities Litigation Reform Act, as amended, including those relating to product development of the Company, clinical and regulatory timelines, market opportunities, competitive position, possible or assumed future results of operations, business strategies, potential growth opportunities and other statements of a predictive nature. These forward-looking statements are based on current expectations, estimates, forecasts and projections about the industry and markets in which we operate, as well as management’s current beliefs and assumptions.
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